Martin Howlings – Expats.cz | Brand PhotoShoot

When Martin Howlings, the founder of Expats.cz, reached out for a photoshoot, I knew it would be something special. Having done a team shoot for Expats.cz before, I was excited to capture Martin’s unique personality and story.

Martin is far from your typical CEO. He’s warm, quirky, and deeply connected to Prague, a city he’s called home for nearly 25 years. He wanted photos that were authentic and professional, but far from corporate—images that told his story.

Over the years, Martin has built Expats.cz into a vital resource for Prague’s international community. Having relied on Expats.cz myself during my move from Jersey to Prague, I knew how much it meant to him and to so many others.

His passion for the city and the expat community is palpable, and it was important to reflect that in the photos. Martin’s personality shines through everything he does, and I wanted to capture that essence in every shot.

The Vision for the Photoshoot

Martin’s goal was clear: to capture who he really is—a leader and founder with a deep connection to Prague. We chose meaningful locations, like his office, a cozy café in Karlin, and iconic Prague spots, to reflect his journey and his love for the city.

He didn’t want anything too posed or corporate; instead, he sought images that resonated with authenticity and connection.

The Photoshoot Experience

The shoot was relaxed and enjoyable, focused on capturing genuine moments. From playful shots with his dog Charlie to candid moments in his favorite café, the day was all about storytelling. Each photo was aimed at reflecting and giving a glimpse into Martin’s life and his passion for his work.

The Final Images: Telling Martin’s Story

When we selected the final images, it was clear we’d achieved Martin’s vision. We had a mix of professional and relaxed shots, each telling a part of his story—his leadership, his down-to-earth nature, and his love for Prague. Martin and his team were thrilled with the results, feeling that the photos truly captured who he is.

Reflections on the Collaboration

Working with Martin was a joy because he knew what he wanted but was also open to ideas suggestions. This kind of collaboration is key to a successful shoot. It’s not just about taking pictures; it’s about creating something meaningful that reflects your authentic self.

Ready to Tell Your Story?

If you’re a small business owner or creative entrepreneur, a personal branding photoshoot can help you connect with your audience on a deeper level. Let’s chat about how we can bring your story to life through photography. Reach out, and let’s make it happen!

Visit their website: Expats.cz